As of March 31, 2019, there are over 2.38 billion monthly active users on Facebook. Of those, 1.56 billion people on average log onto Facebook daily. 29.7% of Facebook users are aged 25 to 34, making it the most common age demographic and your prime target audience.

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The birds are singing, the snow is all but gone – spring is officially here! While we promote year-round use of flea, tick, and heartworm preventatives, now is the time to promote the purchase of preventatives to your clients. Check out our March post for content and graphic ideas to share with your clients.

Share the below posts on social media to encourage activity on your page. To use the posts on your page, copy and paste the text into your post. To save the image, first click it, then right click on the enlarged image and select “Save As”.

National Pet Day DogNational Pet Day CatApril 11 – National Pet Day

Celebrate your client’s pets on National Pet Day! You can increase engagement on your posts by asking followers to post pictures of their pets, or even host a contest to feature a pet as your Facebook cover photo for the rest of the month. If you want to take it a step further, offer a dollar amount off of services in the clinic, discounts, or treat or toy samples.

Suggested Post: Happy National Pet Day! Celebrate your furry friend(s) by posting a photo of them in the comments!


National Pet ID Week CatNational Pet ID Week DogApril 14-20 – National Pet ID Week

National Pet ID Week is an opportunity to bring awareness to an incredibly important topic – microchipping pets and keeping the microchip information up-to-date. Remind your social media followers of the service you offer and any success stories you’ve experienced. You can also visit AVMA and HomeAgain for downloadable materials to use in your clinic.

Suggested Post: The thought of losing a pet can be an owner’s worst nightmare. Experience the peace of mind that comes with microchipping your pet. Should the nightmare ever become a reality, ensure your pet is returned as quickly as possible, you’ll be grateful to have had them microchipped!

This week is National Pet ID Week, and if your pet is already microchipped, we want to remind you to check the chip’s information to make sure it’s up-to-date!


Happy EasterApril 21 – Easter

Wish your followers a happy Easter and remind them of keeping their pets safe by keeping chocolate and candy out of the way.

Suggested Post: From everyone at our clinic, happy Easter! If the Easter Bunny visited your house and brought treats, remember to keep them out of reach of your pets.

 


Lost Dog Awareness DayApril 23 – Lost Dog Awareness Day

Piggy-back off National Pet ID Week by reminding dog owners of the importance of microchipping their pet.

Suggested Post: One in three pets will become lost at some point during their life. Don’t let your dog become a part of the statistic. Make your appointment today to bring them in for a microchip appointment!

 


National Hairball Awareness DayApril 26 – National Hairball Awareness Day

While many cat owner's may shrug off the occassional hairball, National Hairball Awareness Day is an opportunity to educate followers on the cause, concern, and prevention of hairballs. By sharing, you may encourage owners to seek veterinary treatment for a problem they may have otherwise dismissed.

Suggested Post: As a cat owner, the sound you most dread is the sound of a hairball. While the occasional hairball may not be anything serious, hairballs are not a normal part of a healthy cat’s life. If your furry feline experiences frequent hairballs, we recommend bringing them in for a visit to ensure there isn’t an underlying medical concern causing hairballs.


World Veterinary DayApril 27 – World Veterinary Day

World Veterinary Day is a wonderful day to celebrate everything you! Everyone in a veterinary clinic plays an integral part in a pet owner’s life. You keep their fur-baby safe, healthy, and happy!

Suggested Post: Happy World Veterinary Day! All over the world, veterinary teams play an integral role in keeping all animals healthy, happy, and safe. From first puppy or kitten visits to supporting you while you say goodbye, late night emergency visits to only seeing you once a year, our veterinary team is there for you and your pet!


For a full list of upcoming holidays your veterinary clinic can promote on social media, download the 2019 Social Media Calendar for Veterinary Clinics from VHA!

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