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Feeling Lucky? Top Tips to Boost Your Veterinary Clinic’s Social Media This March!
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Laura Bush
- Marketing, News & Blog, Social Media
Happy March, veterinary professionals! As we welcome the arrival of spring, it’s the perfect time to refresh your clinic’s social media strategy. March is packed with fun holidays, important observances, and opportunities to connect with your clients in meaningful ways. Whether you’re looking to educate pet owners, entertain your followers, or boost engagement, we’ve got you covered with creative ideas and actionable tips. Let’s make this month your most social yet!
Start Strong: Preventative Care Reminders
Spring is just around the corner, and with it comes the return of fleas, ticks, and mosquitoes. Use March as an opportunity to remind clients about the importance of preventative medications. A simple post or graphic can go a long way in keeping pets protected. Pro tip: Revisit this topic throughout the month to ensure it stays top of mind for your clients.
Hashtags: #PetPreventatives #SpringPetCare #HealthyPets
Celebrate Professional Pet Sitters Week (March 2nd–8th)
Do you offer boarding services? This is the perfect time to highlight and sell this unique aspect of your business! If you don’t board, consider partnering with a local boarding facility, Doggy Daycare, or Local Pet Sitter with some reciprocal marketing.
Bonus: None of the above ideas work for you? Share tips with pet owners on what to look for when selecting a sitter through a local business or an app like Rover!
Hashtags: #PetSittersWeek #PetCareTips #LocalBusinessLove
If Pets Had Thumbs Day (March 3rd)
What if our furry friends had opposable thumbs? Would they open treat jars, steal the remote, or take over the world? This quirky holiday is a goldmine for engagement. Ask your followers to share their funniest ideas in the comments!
Hashtags: #IfPetsHadThumbs #PetHumor #PetsOfInstagram
Unique Names Day (March 4th)
From “Beef Shreddington” to “The Great Catsby,” pet names can be downright hilarious. Celebrate Unique Names Day by sharing some of the most memorable names you’ve encountered at your clinic. Better yet, create a fun video of your staff “calling out” these unique names in the exam room. Encourage clients to share their pet’s unique name and the story behind it!
Pro Tip: You can turn the responses into a follow-up post or story highlight! Additionally, if you have a staff member that has some uniquely named pets, be sure to feature them.
Hashtags: #UniquePetNames #PetNames #UniqueNamesDay
Employee Appreciation Day (March 7th)
Your team is the heart of your clinic, and this is the perfect day to show them some love. Share a team photo, spotlight individual staff members, or post a heartfelt thank-you message. Your clients will love seeing the faces behind the care their pets receive, and they are always eager to shower your staff with appreciation!
Hashtags: #EmployeeAppreciationDay #VetLife #ThankYouTeam
International Women’s Day (March 8th)
Celebrate the incredible women in your clinic who are shaping the future of veterinary medicine. Share their stories, achievements, and contributions to your practice. Let’s honor the women who make a difference in the lives of pets and their families every day.
Pro Tip: Create a video montage of your female staff members sharing why they love working in vet med.
Hashtags: #InternationalWomensDay #WomenInVetMed #VetHeroes
Daylight Savings Time (March 9th)
Don’t forget to remind clients that the time change might throw their pets off schedule. A quick post about adjusting feeding and walking times can be a lifesaver for pet parents.
Bonus: It would be easy to make this one funny, so inject a little humor if you can!
Hashtags: #DaylightSavings #PetCareTips #SpringForward
K9 Veterans Day (March 13th)
Honor the brave dogs who have served our country. If you have a retired or active K9 veteran in your client base, ask their owner if you can feature them on your social media.
Pro Tip: Share a historical fact or story about K9 veterans to educate your audience. I love the story of Sergeant Stubby!
Hashtags: #K9VeteransDay #HeroDogs #ServicePets
St. Patrick’s Day (March 17th)
Shamrocks, pots of gold, and everything green—what’s not to love? Ask your followers to share photos of their “lucky charms” (also known as their pets!)
Pro Tip: Create a themed photo contest with a prize for the best submission or set up a St. Patrick’s Day themed photo area or props for your patients on the day!
Hashtags: #StPatricksDay #LuckyPets #PetLove
Awkward Moments Day (March 18th)
Pets are experts at finding themselves in awkward situations—whether it’s a funny sleeping position or a mid-yawn photo. Encourage your followers to share their pet’s most awkward moments for a good laugh!
Pro Tip: Create a reel or TikTok compilation of awkward pet moments.
Bonus: Feature the funniest submissions in a follow-up post.
Hashtags: #AwkwardMoments #PetHumor #PetsBeingWeird
First Day of Spring (March 20th)
Spring is here, and it’s time to celebrate! Share seasonal safety tips, like avoiding toxic plants, checking for parasites, and ensuring pets are microchipped. Ask your followers what they’re most looking forward to this spring.
Pro Tip: Share a spring-themed infographic with seasonal pet care tips.
Hashtags: #FirstDayOfSpring #SpringPetCare #SeasonalSafety
World Water Day (March 22nd)
Hydration is just as important for pets as it is for humans. Share tips on keeping pets hydrated, especially as the weather warms up.
Bonus: Do you carry hydration supplements like Purina’s Hydra Care for Cats? Showcase products that can help encourage hydration in pets that aren’t getting enough H2O!
Hashtags: #WorldWaterDay #PetHydration #HealthyPets
National Puppy Day & Cuddly Kitten Day (March 23rd)
Double the cuteness! Feature recent “My First Vet Visit” photos or ask clients to share pictures of their pets as puppies or kittens.
Pro Tip: If you offer new puppy or new kitten wellness packages or special first appointment pricing, today is an excellent day to remind followers of what you have to offer!
Hashtags: #PuppyDay #CuddlyKittenDay #FurryFriends
Respect Your Cat Day (March 28th)
Celebrate your feline patients by sharing tips on cat behavior and care. Help cat parents better understand their finicky friends!
Pro Tip: Host a live Q&A session with your team about common cat care questions.
Bonus: Cat body language can be confusing! Making a guide to cat body language could be a helpful piece of content that you can use and reuse for years to come.
Hashtags: #RespectYourCatDay #CatCare #FelineFriends
Doctor’s Day (March 30th)
Give your veterinarians the spotlight they deserve! Share fun facts about your doctors or play a “match the pet to the vet” game.
Pro Tip: Check through your reviews and see if you have some good ones that call out your doctors directly and feature those reviews for a personal touch! If you can’t find any or don’t have the time to look, be sure to encourage clients to give their pet’s doc a shout out in the comments of your Doctor’s Day post.
Hashtags: #DoctorsDay #VetLife #ThankYouVets
Pet Poison Prevention Month
March is the perfect time to educate pet parents about common household dangers. Break down the risks into multiple posts, focusing on:
Pro Tip: Create a quiz or infographic to test your audience’s knowledge of pet toxins to make this topic interactive!
Bonus: You can also post about the signs and symptoms of poisoning, what to do if you suspect poisoning, information about local emergency clinics if an incident occurs after hours, or info on how hotlines like the Pet Poison Helpline and Animal Poison Control, work.
Hashtags: #PetPoisonPrevention #ToxicToPets #HealthyPets
National Nutrition Month
Celebrate National Nutrition Month by sharing tips on keeping pets healthy through proper nutrition. Focus on topics like:
Hashtags: #PetNutrition #HealthyPets #NationalNutritionMonth
Make March Easy with Our Social Media Toolkit!
Feeling overwhelmed? We’ve got you covered! For just $70, our March Social Media Toolkit includes:
✅ 18 eye-catching graphics
✅ Ready-to-use captions
✅ Customizable templates
✅ Easy-to-follow tutorials
With our toolkit, you’ll have March’s social media scheduled, squared away, and ready to shamROCK! We’ve done all of the hard work for you, and you can focus on the fun posts like sharing photos of your adorable patients or staff working hard!
We use Microsoft OneDrive for large file transfers, and a link will be emailed to you within 24 hours. If you are experiencing any issues with purchasing or receiving your content, send us an email!
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