‘Tis the Season for Social Media: December Content Ideas to Engage Your Clients
- Laura Bush
- Social Media, Uncategorized
December has arrived, bringing the twinkle of holiday lights, the warmth of festive celebrations, and the excitement of the year’s grand finale. It’s a time of joy—but also of potential holiday hazards for pets, from curious kitties climbing Christmas trees to dogs indulging in seasonal sweets. As your clinic wraps up the year, December offers a wonderful chance to connect with your clients by sharing safety tips, seasonal fun, and heartfelt messages. Ready to make your clinic’s social media shine this holiday season? Let’s dive into December!
It’s easy for clients to let their monthly routines slip amidst the holiday hustle. Use December 1st as an opportunity to remind them about giving their pets their monthly preventative medications. Consistent reminders like this can encourage better client compliance, setting the stage for healthier pets and a stronger year-round adherence rate in 2025!
Giving Tuesday falls on December 3rd this year, offering a meaningful opportunity to highlight the spirit of generosity. Check in with your local rescue or shelter partners—they may be running special campaigns or fundraisers for the occasion! Share these efforts on your social channels to amplify their reach and inspire your followers to support pet-related charities. Remind your clients that Giving Tuesday is a great time to give back to the pets and organizations that make our communities better every day!
December 4th is National Cookie Day, and it’s the perfect chance to engage your clients in some sweet fun! Share a pet-friendly baked treat recipe or encourage your followers to post their favorite pet treat recipes to encourage a virtual pet cookie swap—what a fun way to spread holiday cheer among pet lovers! Posts like these are a great way to mix education with entertainment while strengthening your clinic’s online community.
December 5th is International Volunteer Day—a perfect opportunity to celebrate the incredible pet lovers in your community who give their time to help animals in need. Use your social media to invite pet-related volunteers to share their stories in the comments! Whether they’re walking dogs at the local shelter, fostering adoptable pets, or organizing pet-related community events, their contributions make a difference. Highlighting their efforts not only celebrates their hard work but also inspires others to get involved and support pets in need. Let’s shine a spotlight on the volunteers who make our world a better place for pets!
December 9th is the International Day of Veterinary Medicine, a time to celebrate the incredible contributions of veterinary professionals worldwide! Use your social media to honor the dedication, compassion, and expertise that your team brings to every patient. Share stories of your clinic’s veterinary heroes or post a heartfelt thank-you to the profession as a whole. Encourage your followers to leave a kind word for the team in the comments!
December 20th is Ugly Sweater Day, and what better way to celebrate than with some festive fun at the clinic! Encourage your staff to don their most outrageous holiday sweaters for a group photo. And if you have a clinic cat, don’t forget to get them in on the fun with an ugly sweater all their own! Share your hilarious photos on social media to spread holiday cheer and engage with your followers. Ask clients to share their own pet’s ugly sweater looks in the comments, or even host a pet sweater contest—there’s no better way to kick off the holiday season with some lighthearted fun!
As we welcome the first day of winter on December 21st, it’s the perfect time to share cold weather safety tips for pets! Remind your followers to keep their furry friends warm and safe during the chillier months. Tips like ensuring pets have a cozy, dry place to sleep, protecting their paws from salt and ice, and adjusting walks to shorter, more frequent outings can go a long way. Share these tips on social media to help your clients keep their pets safe and comfortable all winter long!
Before the big holidays arrive, don’t forget to check these tasks off your social media to-do list:
Completing these tasks will help ensure your clients and their pets stay safe and informed during the holiday season!
Don’t forget to plan your posts for the big days! Use these opportunities to wish your followers a happy and meaningful holiday season, and share the joy with your clinic’s community!
Tuesday, December 24th: Christmas Eve
Wednesday, December 25th: Christmas Day
Thursday, December 26th: Hanukkah Begins
Thursday, December 26th: Kwanzaa Begins
Tuesday, December 31st: New Year’s Eve
December is the perfect time to celebrate all things feline in honor of Cat Lovers’ Month! It’s a great opportunity to highlight the special bond between pet owners and their cats, from showcasing staff kitties to spotlighting the clinic’s own furry friends. Share pictures, fun facts, and stories of the cats who make our clinic feel like home. Whether it’s your office cat, patient kitties, or the clients who adore them, this month is all about showing the world how much we love and appreciate our feline friends. Don’t forget to ask your clients to share their own cat stories and photos, creating a fun community celebration of the purrfect pets!
Safe Toys & Gifts Month is a perfect reminder to share pet safety tips with your clients as they shop for their pets this holiday season. Remind them that toys should always be durable and designed specifically for pets—no soft plush toys intended for kids for your pup, please! Remind them that it’s important to select toys that are safe for their pets’ size and chewing habits to prevent choking hazards. Additionally, when it comes to treats, encourage your clients to stick with flavors and brands their pets are familiar with, and always choose products from reputable and known companies. And don’t even get us started on those holiday-themed red and green rawhides—while they may look festive, they can be dangerous for pets, so it’s best to avoid them. Share these reminders with your clients so they can give the safest, most appropriate toys and treats this season!
And there you have it! With all the holiday fun, food, and festivities in full swing, now is the perfect time to get a head start on your December social media planning. This will save you from a headache that even the most festive eggnog can’t cure.
From all of us at VHA, we wish you a wonderful holiday season filled with joy, laughter, and lots of furry friends. We’ll be back in January 2025 with even more social media ideas to help kick off the new year. Happy holidays!
Feeling more stressy and depressy than holly and jolly? Don’t worry—we’ve got your back! Our monthly social media toolkit is here to save you from a holiday meltdown. No subscriptions required—just grab it for December and enjoy pre-made graphics, copy-and-paste captions, tutorials, and customizable templates.
Here’s what you get:
Let’s make your clinic’s social media shine with zero hassle this month!
We use Microsoft OneDrive for file transfer and a link to download your content will be emailed to you within one business day.
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