Tail-Wagging Swag: Creative Promotional Items For Veterinary Businesses

As spring blooms and summer approaches, veterinary clinics across our network and across the country are gearing up for community events and open houses, and it’s an exciting time to connect with your local community! One effective way to leave a lasting impression at these events is through creative and thoughtful marketing promotional items, often referred to as swag. Let’s explore a variety of innovative ideas to help you choose the perfect freebies that not only showcase your clinic’s brand but also delight your recipients and leave a lasting impression.

Before running off to order your branded promotional materials, here are some things to consider and take note of to help you pick out the right product.

1. What is the event or occasion?
2. Who will be the target audience or the recipient of the item?
3. How many people will be attending?
4. What is your budget?

After answering these questions, it’s on to the fun part – selecting your swag! Here are some great ideas to get you started.

Who knew poop bags and litter scoops could be so chic with your logo on them? Not only do they come in handy, but they also keep you top-of-mind during those daily pet duties – especially when something is looking odd in the litter box or while picking up after the dog!

Let’s think about before it comes out the other end and talk about products related to food and feeding! Kibble measuring cups, silicone lids for canned foods, a travel bowl, lick mat, or a mat to catch those stray water droplets and crumbs are all great ideas and very useful for pet owners!

Who doesn’t want to see their pet all geared up and looking adorable in your branded promotional products? Bandanas are an awesome choice as well as LED tags for safer nighttime strolls! Many promo shops also carry leashes and collars.

You are all about healthy pets! Pill cutters, first aid kits, pill organizers, tick removal tools, flea combs, toothbrushes – there are so many items that you can brand with your logo, and your clients or prospective clients can use to keep their pet happy, healthy, and feeling their best.

Did you know that you can order custom dog biscuits with your logo on them? Now you do! You can also DIY this idea by filling cellophane baggies with whatever pet snacks you want, and then closing the baggies with a custom-printed label (like we did at the 2023 VHA Expo!)

If you think it, you can probably find it somewhere on the internet and have your logo printed on it! Here are some additional fun ideas and categories to check out for your next swag order:

• Calendars (Perfect for marking off preventatives and appointments!)
• Stationery (pens, notebooks, sticky notes)
• Lint Rollers
• Tote Bags
• Drinkware

If you have ever been to a VHA booth at an event, you know we are suckers for a good sticker. Custom stickers can be a fun way to get your brand out there and appeal to a wide variety of people, and everyone is always looking for a fun sticker for their water bottle or laptop.

Good swag starts with a good, quality version of your logo. If you find yourself without a high-quality version of your logo, or if you are in need of a logo from scratch or redesign or retouching of your current logo, VHA can help! Additionally, we can help you with selecting, designing, and ordering promotional materials; we are here for you!

If you are looking for some great places online to order your swag, check out these preferred VHA Partners:

Innovative Office Solutions

Positive Impressions

Additionally, we have used and trust these awesome providers as well:

Sticker Mule

4Imprint